How 4574 Atascadero Dr created $996,816 in additional profit
Targeted updates designed to maximize value
Flooring, baseboard & trim, interior & exterior painting, door replacement, bathroom refresh, kitchen refresh, and lighting enhancements.
Before Revive
The homeowners knew the home had more potential, but needed a clear plan to unlock it.
Agent Lisa McCann and Property Advisor Luke Gutierrez partnered to transform a property located at 4574 Atascadero Drive in Santa Barbara’s highly sought-after Hope Ranch Annex neighborhood. The homeowner, who had most of his assets tied up in the property, was preparing for a move to the East Coast and needed to maximize the home’s value before selling.
Originally valued at $1.6 million, the property showed strong upside potential with the right renovation strategy in place. Revive fronted $232,934 in renovations focused on elevating the home’s presentation and market appeal. The updates included painted cabinetry, fresh interior paint, kitchen and bathroom remodels, and remediation of potential mold concerns. Together, the team created a targeted plan designed to unlock the property’s full value while simplifying the process for the homeowner during a major life transition.
The results speak for themselves.
The renovated property ultimately sold for $2,829,750, far exceeding the original as-is valuation of $1.6 million. The strategic renovations generated an additional profit of $996,816 for the homeowner and delivered a remarkable 427% return on investment. Lisa McCann also saw a 77% increase in commission, demonstrating how thoughtful pre-sale improvements and strong collaboration can create exceptional outcomes for both homeowners and agents.
Home value increased by $1,229,750
$1,600,000
As-is price
Purchase price
$232,934
Renovations
$2,829,750
Sales price
Resale price
$996,816
Profit
For illustrative purposes only. Individual results may vary. Testimonials and case studies are not intended to guarantee the same or similar results.