Home Concierge Services – Are They Worth It?

Kia Nejatian
Kia Nejatian
Head of Corporate Development
Oct 15, 2022
Home Concierge Services – Are They Worth It?

As the housing market shifts to one that is balanced between buyers and sellers, home sellers are more likely to want to take the extra step of renovating their home for maximum profits. Several companies including Revive now offer concierge services that provide design guidance, project management, contractors and financing to renovate a home to appeal to today’s buyers.

What are home concierge services?

Home concierge services offer personalized assistance to homeowners looking to sell or improve their property. These services encompass a broad range of offerings, from design and renovation advice to the management and execution of home improvement projects. By handling everything from project planning to the final touches, home concierge services aim to enhance a property's appeal and value in the real estate market.

  • Rise of Home Concierge Services
    • The rise of home concierge services can be attributed to a more competitive real estate market, where sellers seek to maximize their home's value, and buyers expect move-in-ready conditions. These services have become a crucial differentiator, offering sellers the opportunity to enhance their property's appeal without the immediate financial burden, helping to drive quicker sales and potentially higher offers.
  • Understanding the Pricing of Home Concierge Services
    • Pricing for home concierge services varies, depending on the scope of work and the level of customization required. Most services operate on a fee-based model, which may include a percentage of the project cost, a flat fee, or a deferred payment plan that recoups costs once the home sells. Transparency in pricing and a clear ROI estimation are key factors to consider when evaluating these services.
  • How Home Concierge Services Transform Lives
    • Home concierge services not only transform properties but also the lives of the sellers and buyers. For sellers, these services alleviate the stress and uncertainty of preparing a home for sale, often resulting in higher profits and quicker sales. For buyers, the appeal of a move-in-ready home can turn the daunting process of purchasing a property into an enjoyable experience.

How do home concierge services work?

At Revive and other concierge services, an experienced team prepares an analysis of a home with recommendations for updates, the cost and the estimated return on investment. Once an agreement is signed, Revive provides funding for the project and expert contractors begin the work. Project managers provide oversight to ensure the renovations are done properly, on budget and as quickly as possible.

Once the home sells, Revive is reimbursed for the project and the sellers walk away with a higher profit.

How Home Concierge Services Tailor to Your Needs

Each home and homeowner is unique, and home concierge services excel in tailoring their offerings to meet individual needs. Whether it's a minor update or a major renovation, these services work closely with homeowners to prioritize projects that will offer the best return on investment, align with the homeowner's timeline, and reflect the property's unique character.

Why home concierge services are good for new homeowners

For new homeowners, the journey doesn’t end at property acquisition; it’s just beginning. Navigating home improvements, maintenance, and personalization to make a house feel like a home can be daunting. Home concierge services offer a seamless solution, especially for those unfamiliar with the intricacies of property management. 

These services provide expert advice, manage projects from start to finish, and help in selecting the right improvements that enhance both the home’s value and living experience. From coordinating minor repairs to overseeing major renovations, concierge services tailor their offerings to meet specific homeowner needs, ensuring that each home reflects the owner's style and preferences while being functional and welcoming.

Seller benefits from concierge programs

Many sellers dread the process of getting their house ready to sell and would prefer to list it “as-is". As an agent, you already know how dangerous that can be. A home that is not in move-in ready condition is likely to take longer to sell and will sell for less money. Taking on a larger project such as renovating the kitchen and bathrooms may seem like a waste of time and money to sellers, but if they have someone who can provide end-to-end concierge services – and, most importantly, upfront funding – they may feel differently.

Revive’s analysis of their clients shows that on average, sellers receive an extra $186,000 in profit above what was anticipated without a renovation. In addition, the return on investment averages more than 200%.

The renovate now, pay later approach also relieves stress for sellers when they want to keep their cash for their next move. Homes that are renovated typically sell 72% faster, too, which every seller appreciates.

Agent benefits from concierge programs

As a listing agent, you can also benefit from working with a concierge program. Instead of spending your time evaluating the house, consulting with the sellers, coordinating contractors and following up on the progress of preparing a house for sale, you can focus on marketing.

When the property sells more quickly, that benefits you, too. You can move on to your next transaction faster. A higher sales price also generates a higher commission for you.

Whether you’re making a listing presentation or already have a signed agreement with your sellers, one way to be the trusted advisor they need is to discuss the possibility of working with Revive to position their home for maximum profit. Take a look at the before-and-after case studies on our site, each of which includes the profit from the sale and the ROI on the projects, then share them with your sellers to start a conversation about the benefits of concierge services.

Choosing the Right Home Concierge Service: Tips and Advice

Choosing the right home concierge service requires careful consideration. Look for providers with a strong track record, transparent pricing, and positive client testimonials. It's important to select a service that aligns with your goals, whether those are maximizing profit, reducing stress, or ensuring a fast sale. Discussing your needs and expectations upfront can set you up for success.

The Future of Home Management: Trends in Home Concierge Services

The future of home concierge services is likely to be driven by technology, with virtual consultations and digital project management becoming increasingly common. Additionally, a greater emphasis on sustainability and smart home technology may influence the types of renovations and improvements that are recommended. As the real estate market evolves, home concierge services will continue to adapt, offering homeowners innovative solutions to increase their property's value and appeal.

Conclusion 

Home concierge services represent a powerful tool for homeowners looking to sell or improve their property. By offering expert guidance, financial flexibility, and personalized service, these programs not only ensure that homes are sold for the best possible price but also transform the selling and buying process into a less stressful and more rewarding experience. As the real estate market continues to evolve, the value of these services only grows, making them an investment worth considering for any homeowner.

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Kia Nejatian
Kia Nejatian
Head of Corporate Development
Oct 15, 2022

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